Performance evaluations are designed to be meritocratic. Unfortunately, they can exacerbate the very gender inequities they are striving to reduce.
Why, really, shouldn’t milk be pink? Curiosity and insistence on questioning the status quo are among the qualities that separate the people who can’t wait to get to work from the ones who count the minutes until they can leave.
If there is one consistent yet underappreciated principle for making good hires, it’s that process beats technology.