Context Matters for Nudgers, Too: A Lesson from One of the Most Diverse Countries on Earth
Applying behavioral science in one of the most diverse countries in the world is not easy. But the work offers lessons for behavioral scientists everywhere.
Hansika Kapoor
Hansika Kapoor is research author at the Department of Psychology, Monk Prayogshala, Mumbai, India. Having completed her master’s degree in clinical psychology, she has completed her Ph.D. from IIT, Bombay, in the area of negative creativity, aka how people get good ideas to do bad things; she was awarded the Fulbright-Nehru Postdoctoral Fellowship and continued research in dark creativity at the University of Connecticut with James C. Kaufman. Her research interests lie in cognitive and social psychology, behavioral economics, and gender studies.