Margaret Gorlin

Margaret Gorlin is a senior behavioral researcher at the Common Cents Lab at Duke University. Her work focuses on increasing financial wellbeing among low and middle income Americans through behavioral science. Before joining Common Cents, she partnered with the Google Food Team for three years, where she ran field experiments in food psychology with the goal of encouraging Google employees to make healthier choices. She holds a Ph.D. in behavioral marketing from the Yale School of Management.