Is Everything BS?
BS (behavioral science) without creativity—indeed BS without a tiny little whiff of BS (meaning bullshit)—is actually suboptimal.
June 25th, 2024
creativity
May 27th, 2024
Places Unexpected
Craving adventure after finishing their Ph.D.s in neuroscience, Thomas Andrillon and Chiara Varazzani set off on a round-the-world trek in their 2006 Land Rover Defender, nicknamed Bechamel. But the trip almost didn’t happen. And once they were on the road, they almost didn’t make it back.
May 25th, 2024
What It’s Like to Be…a Creative Director
Churning out creative possibilities on tight timelines, crafting bespoke stock images with help from AI, and pitching unique ideas to risk-averse clients with Jo Skillman, a creative director in Texas.
April 29th, 2024
Betsy Levy Paluck, The Art of Psychology No. 1
An interview with Betsy Levy Paluck on the craft of psychological science.
March 25th, 2024
A New Philosophy of Productivity
The problem is not with productivity in a general sense, but instead with a specific faulty definition that has taken hold in recent decades. Here’s what should replace it.
February 15th, 2024
What It’s Like to Be…a Stand-Up Comedian
Crafting jokes that kill, hustling to find gigs, and improvising based on the audience’s reaction with Chris Grace, a stand-up comedian.
December 23rd, 2023
Most Read Articles of 2023
Take a moment to dive into the pieces your fellow behavioral science enthusiasts read most this year.
December 20th, 2023
Behavioral Scientist’s Notable Books of 2023
Our list of noteworthy behavioral science books published in 2023.
October 12th, 2023
What If I’m Wrong?
Good thinkers frequently ask themselves this question, the way good doctors frequently check their practices against the Hippocratic oath they swore.
September 04th, 2023
The Surprising Origins of Our Obsession with Creativity
We tend to assume creativity is a timeless human value. But creativity as the concept we know today emerged in the 1950s and ’60s, driven by the needs of the modern corporation.
