The Psychology of the Home Run in 1921
Why was Babe Ruth so good at hitting a baseball? In 1921, a journalist and two psychologists brought the “home run king” into the lab to find out.
May 30th, 2026
methods
May 03rd, 2026
Helping Scientists Take Their Research Global: 7 Lessons
The W.E.I.R.D research participant problem persists not because scientists fail to see it as a problem worth solving, but because conducting studies in new, unfamiliar places is difficult. But overcoming this difficulty is doable and essential.
February 15th, 2026
How to Embed Equity in Your Research, Despite the Backlash
The current political moment makes equity-grounded research harder. But that’s precisely the reason we need to keep doing it.
October 26th, 2025
The Behavioral Scientist as a Cartographer
How can researchers and practitioners better translate, scale, and adapt their interventions? A concept from cartography offers some inspiration.
August 22nd, 2024
Social Science, Ideology, Culture, & History
Social science gives us ideas about human nature. What does it mean for the science when those ideas don’t just describe our nature, but shape it?
May 21st, 2024
Understanding Energy Is Essential to Understanding Ourselves: A Q&A with Michael Muthukrishna (Part 2)
The common constraint for all life is the ability to find and use energy, yet we take it for granted, says Michael Muthukrishna. In his new book, he makes the case that energy should be central in how we understand ourselves and how we design our world.
May 15th, 2024
Moving Behavioral Science from Alchemy to Chemistry: A Conversation with Michael Muthukrishna (Part 1)
Michael Muthukrishna wants to integrate the science of human beings, from genes to culture to our environments, into ‘a theory of everyone.’ Doing so, he says, is key to advancing social and behavioral science.
November 22nd, 2023
Why Randomness Doesn’t Feel Random
Most of us tend to think of randomness as being “well spaced.” Genuinely random distributions seem to contradict our inherent ideas of what randomness should look like.
October 12th, 2023
What If I’m Wrong?
Good thinkers frequently ask themselves this question, the way good doctors frequently check their practices against the Hippocratic oath they swore.
August 30th, 2023
Amid Uncertainty About Francesca Gino’s Research, the Many Co-Authors Project Could Provide Clarity
The Many Co-Authors project is a new initiative, led by a group of Gino’s coauthors, aimed at reviewing of Gino-led studies to help address concerns surrounding the body of her coauthored work.
