Scaling Nudges with Machine Learning
By factoring in personality traits, situational features, and timing, we can better persuade people who want to be persuaded.
Commentary
The Behavioral Scientist’s Ethics Checklist
A recent meeting left us feeling queasy. One of us (Jon) was preparing to partner with a large multinational company on a research study involving the company’s employees.
The Wisdom of a Universal Basic Income
Would a universal basic income be a “calamity”? Research suggests the opposite.
The Myth That Mental Illness Causes Mass Shootings
“A sick, demented man.” That was Donald Trump’s assessment of Stephen Paddock, who shot nearly 600 people, leaving 58 dead, during a concert in Las Vegas earlier this month.
Why Open Offices Are the Answer…But Only for Now
In 1958 a German consulting group came up with an idea to break down barriers to innovation and productivity: the “landscaped office.”
We’re All Behavioral Economists Now
In the mid-60s, Chicago economist Milton Friedman coined the phrase “We’re all Keynesians now.” Half a century later, we might say instead: “We’re all behavioral economists now.”