Fairy tales exemplify behavioral science in action (even if it’s unintentional), illustrating the power stories have to influence our thoughts and behavior.
Doing the things we know we ought to do often requires effort. So how can we interpret it in a way that will help us persevere?
Should you get a Ph.D? We asked four behavioral scientists for their advice.
Sending behavioral love to that special someone just go easier with our #BehavioralValentines card generator.
Thinking carefully and creatively about the distant future can sharpen our thinking about the present, even if what we imagine never comes to pass.
Life can look quite different when a culture’s enforcement of norms is tight or loose.