Elspeth Kirkman

Elspeth is the co-author of Behavioral Insights (with Michael Hallsworth). She has held a number of roles at the Behavioural Insights Team (BIT). Most recently, she was the Senior Director responsible for BIT’s work on health, education, and local government in the UK. Prior to this role, she oversaw the establishment and growth of BIT’s North American office from New York. She has taught behavioural science at Harvard, acts as an expert advisor to a number of global institutions, and served as a Senior Fellow for Casey Family Programs, advising on the applications of behavioural and decision science to child welfare systems. Prior to joining BIT in 2013, Elspeth was a management consultant working with government clients around the world. Elspeth is currently on secondment at Nesta; an innovation charity that part-owns BIT.