The Brains Behind Behavioral Science
A friend of mine shared this simple thought: “My ultimate goal is to change people’s behavior. Behavior change techniques are powerful enough tools. I do not need to know what the brain does.”
Commentary
Bringing Sociology Back
Behavioral scientists can answer some questions better via a collaborative approach.
Why Your Lazy Colleague Gets Under Your Skin
The cubicle to your right is occupied by Joshua. Joshua’s been around a while, but you don’t understand how he still has a job.
Mad at Nate Silver About Election 2016? Why Behavioral Economics Suggests You Shouldn’t Be
The aftermath of Donald Trump’s election has led some to cast aspersions on analysts like Nate Silver, who made predictions about the election’s outcome.
Understanding Social Class as Culture
One of the key psychological sources of growing inequality seems to lie in the differences between the culture and norms of the middle class and those of the working class.
Does the Gambler’s Fallacy Appear in Real-World, High-Stakes Decision Making?
Sitting in the waiting room at the dentist’s office, you feel some spare change clang around in your pocket.