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Most Popular

1.
Culture

What It’s Like to Be…a Diplomat

Defusing a crisis after an ambassador hinted at a preemptive strike on Russia, delivering demarches in multiple languages, and surviving the frantic evacuation of the Kabul embassy with John Johnson, a retired diplomat who spent more than twenty years in the US Foreign Service.

2.
Culture

What It’s Like to Be…an Aerospace Engineer

Landing the Perseverance rover on Mars, working in clean rooms to minimize the microbial bug count, and slogging through hundreds of engineering trade-offs with Swati Mohan, an aerospace engineer at NASA’s Jet Propulsion Laboratory.

3.
Culture

What It’s Like to Be…a Lineman

Wiring a neighborhood back to life after a tornado, coveting the work of helicopter linemen in Faraday suits, and surviving the collapse of a rotten utility pole with Elden Rivas, a journeyman lineman in Houston, Texas.

4.
Culture

What It’s Like to Be…a Baker

Tinkering with the recipe for gingerbread cake until it’s right, adjusting to the variability of local grains, and cherishing the quiet mornings when the sun fills the bakery windows with Sophie Williams, a baker in Bellingham, Washington.

5.
Culture

What It’s Like to Be…a Health Inspector

Suspending the licenses of unsafe restaurant operators, hunting down the origins of foodborne illness outbreaks, and eliciting truthful answers from anxious managers with Justin Dwyer, a health inspector in Peoria, Illinois.

6.
Culture

What It’s Like to Be…a London Divorce Lawyer

Negotiating cases in which neither spouse wants custody of the cat, setting clients’ expectations about what’s legally possible (versus what feels “right”), and finding hope in people’s ability to bounce back from dark times with Lucy Stewart-Gould, a divorce lawyer in London.

7.
Society

RECORDING & RESOURCES—Neuropaz 2026: Hard Truths & Paths Forward

View all the sessions from Neuropaz 2026—an online event exploring the latest work and thinking at the intersection of behavioral science and peace and conflict. Plus, access additional resources from all of our speakers.

8.
Society

PROGRAM—Neuropaz 2026: Hard Truths & Paths Forward

On Friday, February 6, join us for an online event exploring the latest work and thinking at the intersection of behavioral science and peace and conflict.

9.
Science

Why Rational Choice Theory Should Not Be the Standard for Good Decisions

A half century of research on how people make decisions has shown that rational choice theory fails to describe how people do choose. Nevertheless, it has remained at the center of things, as the normative answer to questions about how people should choose.

10.
Science

How to Embed Equity in Your Research, Despite the Backlash

The current political moment makes equity-grounded research harder. But that’s precisely the reason we need to keep doing it.

Behavioral Scientist

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