Our Hypocrisy Blind Spot
For our politics to function, we must find a balance between letting all hypocrisy slide and trying to eradicate hypocrisy completely.
October 26th, 2025
Page 17 – Behavioral Scientist
The Behavioral Scientist as a Cartographer
How can researchers and practitioners better translate, scale, and adapt their interventions? A concept from cartography offers some inspiration.
October 22nd, 2025
What It’s Like to Be…a Baseball Player
Scaling outfield walls to pick off home runs, bouncing between La Quinta hotels and sleeper buses, and chasing the dream of the majors with Trayvon Robinson, a professional baseball player.
October 12th, 2025
The Cognitive Contradictions That Shape Who Runs the Household
There’s a puzzling inconsistency in the way couples deploy their skills at work and at home.
October 08th, 2025
What It’s Like to Be…a Seismologist
Monitoring global networks of seismometers, evangelizing for stronger buildings instead of better predictions, and measuring LA’s slow crawl toward Alaska with Lucy Jones, a seismologist in Southern California.
September 28th, 2025
The Volunteer’s Dilemma
Learning about something in public, even if everyone already knows it, can change everything—especially when and how we decide to help.
How ‘Proportion Dominance’ Gets in the Way of Effective Giving
When it comes to helping others, it’s important to remember that it’s the size of the drop that matters, not the size of the bucket.
September 24th, 2025
What It’s Like to Be…an Executive Chef
Butchering whole alligators, costing out every plate down to the garnish, and perfecting grilled sweetbreads with Cindy Wolf, an executive chef.
September 14th, 2025
Solitude Is a Skill
We all need different amounts of social time and alone time. If the solitary life comes less natural to you, what should you do?
The Power of Asking ‘How?’
Humans love to ask, “Why?” But when it comes to our behavior, it can often be more productive and compelling to ask, “How?”
