The Pleasures of Pain and the Pains of Pleasure
In his new book, Paul Bloom pushes us to reflect on the complexity of our emotional reactions. Why do we cry on our worst days and our best?
Commentary
How Netflix’s Choice Engine Drives Its Business
Netflix’s landing page is full of choice architecture tools—plausible paths, smart defaults, and carefully curated descriptions. But it doesn’t do all of the work itself. The platform takes cues from you, too.
Building the Behavior Change Toolkit: Designing and Testing a Nudge and a Boost
While nudges and boosts can look similar in practice, their theoretical distinctions are important and useful for those building interventions.
What Anti-Asian Discrimination Teaches Us About Racism
Understanding the experience of Asian-Americans sheds light on a complicated dimension of racism in the U.S.—and how to address it.
We Need to Change the Way We Talk about Climate Change
The way we talk about climate change burns and bums people out. Here’s what we should do instead.
Why You Should Always Switch: The Monty Hall Problem (Finally) Explained
The infamous problem even professors and mathematicians got wrong comes down to one unintuitive inference—in the Monty Hall problem, Monty Hall is God.