We’re All Behavioral Economists Now
In the mid-60s, Chicago economist Milton Friedman coined the phrase “We’re all Keynesians now.” Half a century later, we might say instead: “We’re all behavioral economists now.”
In the mid-60s, Chicago economist Milton Friedman coined the phrase “We’re all Keynesians now.” Half a century later, we might say instead: “We’re all behavioral economists now.”
Richard Thaler, an economist at the University of Chicago’s Booth School of Business, is this year’s recipient of the Nobel Prize in Economics.
“In the beginning nothing comes, in the middle nothing stays, in the end nothing goes.”
The way we talk about the disclosures from the Trump administration highlights nuances of language that have fascinated behavioral scientists—especially about the role of metaphor.
When designing behavioral interventions, don’t forget about the critical “what” step.
When we examine objectives from an evolutionary biology perspective, we see that what appears irrational might simply be a misunderstanding on our part of what someone’s objectives are.