Lived Experience Makes the Work Better
But it’s exhausting when you’re one of the only ones carrying that weight.
Commentary
Making Sense of the “Do Nudges Work?” Debate
A recent pair of articles offer wildly different verdicts on nudges, and show how we urgently need a new kind of debate.
Walking in the Dark: Creating a New Virtual Map in Your Brain After Loss
For your brain, grief is a learning problem, and it can only be solved with new experiences over time.
Customer Segmentation Needs a Behaviorally Informed Upgrade
We have the technology and behavioral science know-how to approach market segmentation as something that’s ongoing and dynamic, rather than set once and static.
The Supreme Court Overturned Roe. Will Americans’ Views Toward Abortion Change?
We’ve spent the past few years trying to understand the social psychological impact of major Supreme Court decisions. Here’s what our data suggest about the Dobbs v. Jackson ruling.
How Psychology Could Change the Way We Understand Consent
The is more to consent than its legal definition. Understanding how people experience consent has important implications for a variety of social issues, including medical decisions and interactions with law enforcement.