Weapons of Mass Persuasion: Tracing the Story of Psychological Targeting on Social Media
A rigorous assessment of whether psychological targeting on social media can influence our behavior has remained elusive. Until recently.
April 10th, 2023
technology
December 21st, 2022
Most Read Articles of 2022
Take a moment to dive into the pieces your fellow behavioral science enthusiasts read most this year.
December 12th, 2022
The Biggest Challenges Facing Higher Education Are Those of Student Belonging. EdTech Can Help.
More and more students feel isolated and that they don’t belong in college, a trend fueled by the pandemic era move to remote learning. But while technology has been part of the problem, it can also be part of the solution.
November 14th, 2022
Policies for Adapting to the ‘New Normal’ of the Anthropocene
While important in the short term, the power of the market and technology alone will not save us in the long term. In the long term, we will have to change the way we think.
October 25th, 2022
Research Lead: ‘The Strength of Weak Ties’ Then and Now, Show Me Your Kale-Face, R.I.P. to Labels ‘Millennial’ and ‘Gen Z,’ and More
The Research Lead is a monthly digest connecting you to noteworthy academic and applied research from around the behavioral sciences. Here are our picks for October 2022.
October 17th, 2022
Staying Smart in a Smart World: A Conversation with Gerd Gigerenzer
A deeper understanding of what algorithms do and how they’re being deployed can save us from the whiplash between reverence and resignation.
August 31st, 2022
One Data Point Can Beat Big Data
In an unstable world, big data isn’t always best. Reducing the amount of complexity can lead to more accurate predictions.
April 19th, 2022
The Craft of Forecasting Our Possible Futures: A Conversation with Jane McGonigal
Jane McGonigal designs simulations that transport people into possible futures to test our response to the threats, risks, and challenges we might face. And to help us feel less anxious, more creative, and helpful as we forge ahead.
The Five Vital Signs of a Scalable Idea and How to Avoid a Voltage Drop
One of the first steps to reaching scale is not losing steam as your idea grows. Here are five specific and universal causes of voltage drops and how to avoid them.
December 22nd, 2021
Most Read Articles of 2021
Take a moment to dive into the pieces your fellow behavioral science enthusiasts read most this year.
