Beneath the science of behavior change are real stories and real lives. We must never lose focus of the value changing behavior can have to a community or an individual.
Behavioral scientists have a crucial role to play in the world’s quest for environmental sustainability. But to realize the potential of our work, we need to work with designers not just end users.
We asked you to share your hopes and fears, predictions and warnings, open questions and big ideas. So, what might the next decade hold?
Buying less, and not buying green, is associated with greater well-being and lower psychological distress.
Building a livable world requires a new understanding of our species’ role on Earth. Reorienting this sense of self is something that all of us must confront. Easier said than done, perhaps. But here’s where it might start.
Climate change is messy. So are the solutions. Let’s stop searching for a silver bullet.
In the second installment of “Cam’s Reads,” four pieces help us expand beyond our usual behavioral-science buffet.
When trying to curb behavior that contributes to climate change, we often target individual actions. But these approaches have too often missed the mark.
How do you apply behavioral science to a complex environmental problem?
My mother has opinions. Lots of them. Strong ones. These beliefs are decreed with the force of gospel to all comers.
