Tips, Clicks, and Charitable Gifts: The Persuasive Impact of a Single Touch
Restaurant servers, canvassers, and robot elderly care assistants may all be a single touch on the hand away from greater satisfaction, engagement, and compliance.
Psychology
Give More Feedback—Others Want It More Than You Think
People hesitate to give feedback because they simply don’t recognize how much other people want to hear it.
Weapons of Mass Persuasion: Tracing the Story of Psychological Targeting on Social Media
A rigorous assessment of whether psychological targeting on social media can influence our behavior has remained elusive. Until recently.
It’s a Bouba, Not a Kiki: The Relationship Between Sound, Form, and Meaning
We don’t assume that we can understand the meaning of words based on their sound alone. But a long history of research in psycholinguistics hints that we’re better at it than we might think.
Psychology’s Increased Rigor Is Good News. But Is It Only Good News?
We should have greater confidence than before that findings we read about in journals will replicate. What’s good about this is evident. But do we pay a price for increased rigor?
The Art and Science of Arguing: A Conversation with Mehdi Hasan
In his new book, Win Every Argument, Mehdi Hasan lays out his approach to debate and persuasion. Dave Nussbaum sits down with him to learn more.