Encourage Plant-Based Diets with Choice Architecture, Not Bans or Marketing Stunts
How can restaurants shift to more climate friendly, plant-based options without alienating customers?
Commentary
The Time Traveling Mistake We Make When We Procrastinate
In thinking about the future in a merely surface level way, we end up traveling to a different future than the one we meant to go to.
On the Quest for Originality, Recombine the Familiar
Most of the time, success comes from a well-placed tweak, a novel combination of two or more existing elements, or the better version of an idea or product not yet perfected.
God of the Gaps: How the Supernatural Explains What We Can’t
Humans turn to the supernatural to explain both natural and social phenomena when we can’t point to a clear human cause. But supernatural explanations are more common for natural than for social phenomena. Why?
Five Enablers for a New Phase of Behavioral Science
Writing reports and setting goals is the easy part. Turning those goals into practice is much tougher; as behavioral scientists know, there is often a gap between intention and action.
Tips, Clicks, and Charitable Gifts: The Persuasive Impact of a Single Touch
Restaurant servers, canvassers, and robot elderly care assistants may all be a single touch on the hand away from greater satisfaction, engagement, and compliance.